Midterm Ad Spending Heads for a Record $11.6 Billion: Where the Money Is Going
AdImpact projects a record $11.6 billion in political ad spending for the 2025–26 cycle. A breakdown of the races, channels and states drawing the most money.
Marketing
Advertising, media buying, brand strategy and the business of attention.
Meta Expands AI Ad Tools at Advertising Week: Video Generation for All Advertisers
Meta used Advertising Week New York to roll out AI video generation to every advertiser, upgrade its business AI assistant and test checkout inside Meta AI.
Advertising Week New York 2026: Answer Engines, AI Shoppers and the New Creator Economy
From OpenAI’s rise as an ad seller to AI agents that shop on our behalf, these are the themes defining Advertising Week New York 2026 and what they mean for brands.
ChatGPT Ads Hit a $1 Billion Run Rate in About 200 Days: What Marketers Need to Know
OpenAI’s ad business reached a $1 billion annualized run rate within about 200 days and self-serve buying is expanding across 40+ countries. Formats, rules and strategy.